13 Incredible Tools for Social Marketing Automation
Social media plays an important role in increasing your brand awareness online. through social media, you can get huge traffic towards your online website.
Why social media marketing is important?
No doubt, Social media has become the most important aspect in the world of digital marketing, it offers huge benefits to online businesses that help them reach millions of clients across the world.If you are not using this giant source for your online business, then you are lacking a big marketing opportunity.
Social media makes it simple to spread the world to millions of people about your brand and product.
To maintain and scale all your social media campaigns, there you need the help of some of the best social media tools.
These tools will help you in various ways and you can utilize them to schedule posts and content at the best time and measure the performance of your social media campaigns. They give you real-time insights to enhance your social presence.
So, let's know about some of the top social media tools that are suitable and give a boost to your business.
Hootsuite:
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| source:hootsuite |
It's a simple yet useful tool for any social media marketer. With Hootsuite, you can schedule social media posts in advance on different social media platforms.
If you want to measure content engagement, you can use its analytics tool which lets you know how your campaign is going.
Its a cost-effective option for all social media investor. With its real-time updates it lets you perform brand monitoring. This will help you know how your consumers are interacting with your brand.
Features:
- Maintain a robust social media presence through scheduling of hundred posts at once.
- Hootsuite secures your login information, all your passwords, and profiles. The tool helps you manage all of your website content with ease.
- Easily Collaborate with your crew members
Buffer
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| source: buffer |
It offers various options that let you make your social media sharing easy.
It also comes up with a feature named" follow-up" tool that let you know which post is working more effectively on platforms and which not and what's the reason behind this. there are varied packages that users can choose as per their needs.
Features:
- Saves your time by letting you to scheduled posts on various platforms like Twitter, Facebook, Instagram, Pinterest, etc at once.
- Let you preview your posts and you can know what changes to be made for better performance.
- It's a user-friendly tool and has its separate analytic section that you can use for various purposes.
CoSchedule
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| source: coschedule |
This will assist you to handle multiple accounts at the same time.
You can schedule over 60 posts at once with its interactive interface. It also allows you to create your social media calendar and answer any queries straight from its interface.
Features:
- Along with scheduling your posts, you can even analysis which posts performed better in the past and can republish that post again.
- It comes with a lot of amusing features such as WordPress compatibility, re-queue, and staff management.
- Easy customer-support and a cost-effective room compared to its competitors
Tagboard
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| source: Tagboard |
It is considered as a modern way to control things such as product and brand mentions. Also, it is the best automated social bookmarking tools present in the market.
It is available for free, you can use the best features of it without paying anything.
The tool can save a lot of your time as it doesn't need to sign up to access all 50 networks.
Features:
- Real-time notifications
- Social advertising.
- Easy Sign up
- Social media integrations and metrics.
Twitter Analytics
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| Source : Twitter Analytics |
If someone wants to know whether its tweets are getting enough, comments and retweets? this tool will give you a report regarding all that information.
This will give you the power to know how our marketing campaign is going and you can work accordingly.
Features:
- Get monthly reports
- Uncover your influencers
- Get to know about the audience
- Check analytics on your smartphone
Facebook Analytics
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| Source : Facebook Analytics |
While both the tools serve the same features, however as compared to Twitter's analytics, Facebook analytics offer reports that are more comprehensive than Twitter.
Facebook analytics not only shows the number of audiences interacted with your content, but it also shows who and how they interacted with it.
It's no surprise that Facebook offers more features as compared to twitter. it has more information to track and offer to you.
Features:
- Automated Insights.
- Automatically creates The Overview Dashboard
- Funnel Analysis
IFTTT:
You are lucky as the best social media tools charge nothing to use its unique and useful features.
Well, right now we are talking about IFTTT. The name might sound odd but it stands for " If This, Then That", with the use of this tool you can mix all great social media tools .
We’re completely serious. It’s called IFTTT.
Funny name, but IFTTT is actually an acronym that stands for “if this, then that”. With it, you can combine different tools together to create individual “recipes,” or sets of instructions.
For example, you can set it up to send a tweet every time you make a new Instagram post. It’s a bit tricky to navigate at first, but you can use other recipes to simply plug and play. Best of all, it’s completely free to use.
Features:
- Applet repository
- IF recipes (applets/services)
- Do recipes (applets/services)
- Guided custom recipe
- Analytics
Lithium:
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| Source : Lithium |
It lets you monitor discussions about your company and brand. Through this tool, you can build a good relationship with your potential customers.
Features:
- It lets you manage your content, campaigns as well as responses from one-stop.
- Online groups can assist you to engage with your potential customers better and give the details they might be searching for when they need it.
- it helps brands control their engagement across various social media platforms, channels, communities, websites as well as mobile apps.
Sprout:
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| Source : Sprout |
It's a collaborative social media platform that ensures smarter, faster as well as social communications.
Features:
- It creates your online community by assisting you to start, join as well as manage your social conversations.
- Manage various social media platforms across multiple social media networks.
Agorapulse
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| Source : Agorapulse |
Features:
- Personalize your post/ content for all social networking site.
- Schedule your posts in advance with Agorapulse
- Allow you to reschedule your posts
- Respond to your social media response easily from one place
Post Planner:
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| Source : Post Planner |
Features:
- You can get and share the right content with a single click of a button.
- It offers you with rating option, where you can check if you get full rating before you post your content.
Followerwonk
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| Source : Followerwonk |
It gives a strong boost to your social presence if you are too active and running campaigns on it.
Features:
- It lets you connect with the potential audience to grow your business/brand.
- You can find new influencers with the use of this platform.
- helps you examine twitter audience. It even helps you grow twitter followers and also suggests the people you should follow.
Spredfast:
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| Source: Spredfast |
It is a very useful tool to grow your brand and build a strong social media presence.
Features:
- It offers you access to real-time data and unlimited data from all your social media profiles.
- It also assists you to organize and examine this data to get valuable insights.
- track more than one campaigns across multiple social media platforms.
- Track all your social media profiles activity in one place
Our Best Recommandation
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